featuring
Ramp Up Revenue With Monthly Donors!
Two Hour-Long Webinars Plus a LIVE Materials MakeOver Session
You’ll get audio, video, slides, handouts, and transcripts for future reference!
How to Start a Monthly Donor Program without Breaking the Bank
Are you taking advantage of the tremendous opportunities that a monthly giving program can offer your nonprofit?
Do you know the best way to ask for monthly gifts?
Erica Waasdorp, author of “Monthly Giving – The Sleeping Giant: How Small Gifts Can Become Powerful Tools to Support any Organization” will show you how, no matter your budget size – you can leverage your mail and digital channels to start or grow a monthly program.
Erica will take you through the steps of organizing your program, acquiring new monthly donors, retaining them and upgrading them to higher levels, using the tools you already have in your organization. You’ll also learn some of the monthly giving metrics that will blow your boss’ socks off!
Join Erica Waasdorp, put these strategies to work, and get your donor program going and growing on the right foot and without breaking the bank!
You’ll discover:
- Who your prime prospects are for monthly giving donors
- How to get your boss and board behind a monthly giving program
- The best way to actually ask for monthly gifts
- How to keep the ones you have
- How to prepare a monthly donor plan
- 40+ ways to ask for a monthly gift
- Downloadable tools, calculators and templates to use right away!
Advanced Monthly Giving: Transforming One-Time Donors into Monthly Donors
So you have a bunch of new donors from last year’s campaigns. How do you get them to renew their gifts?As you know, typically new donor retention rates are low, UNLESS you’re able to convert them to give monthly.
Erica will share real live, practical examples and results of how you can engage your NEW donors who come in through your various giving channels. Here’s how to prep your online and off-line donors for a successful monthly giving ask.
And . . . you’ll learn how to recognize and “love” your current monthly donors, and how to ask them for upgrades. How do you build visibility for your monthly program so that ALL of your donors will want to join?
Join Erica Waasdorp, put these strategies to work, and let’s build your turn your one-time donors into monthly donors.
You’ll discover:
- How to cultivate your donors and convert them to give monthly
- How to recognize your monthly donors and keep them giving
- How to increase your monthly gifts
- How to convert credit card monthly donors to EFT/ACH
- How to prepare a monthly donor growth plan
- Downloadable tools, calculators and templates to use right away!
PLUS – Open Coaching Call with Erica Waasdorp and Gail Perry, CFRE
Featuring Live Makeovers of Monthly Appeal Fundraising Materials
AND – More Helpful Tools from Erica:
Meet Erica Waasdorp
Erica Waasdorp is a international consultant, trainer and speaker with deep direct response experience.
She’s author of Monthly Giving, The Sleeping Giant, an excellent guide to setup a profitable monthly giving program. Erica has directed acquisition, monthly giving, major-donor and planned-giving programs in seven countries: US, Canada, UK, the Netherlands, Germany, Australia and South Africa for the International Fund for Animal Welfare. Her upgrade strategy for the monthly giving program in the UK won IFAW and their telemarketing agency the Gold UK DMA award and the Gold FEDMA Award in 1998. You can check out Erica’s full schedule of presentations and webinars at www.adirectsolution.com
Here’s what people are saying about Erica’s webinars:
“Short, punchy, full of good information that will help us get the steady and growing support your organization needs.”
“Thanks! It was very informative and succinct. Loved the excellent examples of programs, collateral materials, and website designs.”
“Practical and helpful, I will be discussing it with colleagues and implementing this asap!”
“This webinar was full of tips that will help us succeed in converting small one or two time donors to monthly donors thereby increasing your bottom line and nurturing your relationship with your supporters.
When a donor gives a monthly gift the organization gets the opportunity to express love and appreciation to that donor 12 times a year!”
2 hour-long webinars, LIVE Materials Make-Over Session, video and audio recordings, slide deck with samples, handouts, and transcripts
Members of my INSIDERS community and my 2018 Major Gifts Coaching group get the Monthly Giving Intensive included as part of their membership.
Full participation in Fired-Up Fundraising Master Classes is applicable for 1 point per hour in Category 1.B – Education of the CFRE International application for initial certification and/or re-certification.
*NOTE: If you’re a member of the Fired-Up Fundraising INSIDERS, then these webinars are already included with your subscription.
