Fundraisers are on the Front Lines of the Battle

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The New York Times today ran an opinion article about a new study…

Top Tip to Maintain your Nonprofit Board's Momentum and Motivation

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A question I am frequently asked is, "Once I get my board fired-up, then how on earth do I keep my board members motivated and enthusiastic? Whenever the board members gather together, we get excited and energized about our work. But my board members frequently get distracted with other priorities. What to do?" The first thing you must do is take responsibility for keeping your board energized. If you are the nonprofit CEO, do everything you can to keep them going. AND if you are the chair of the board, also, do everything YOU can to fan the flames of your board members' energy. The most important thing is to take responsibility and don't expect that someone else will assume this role. Do you know the saying, "If it's to be, it's up to me?" Well, here's the perfect place to implement that idea. If your board is gonna stay excited, motivated and energized, it won't happen without YOU taking the lead. You can't expect your busy board members to keep focused and energized on their own. If you leave it up to them, you just may be disappointed. This is "Volunteer Management 101" - and the number one job of managing volunteers is motivating them. Here is a real life best practice example from a board I am currently serving on. This is from the CEO of Lillian's List, a political action group on whose board I serve. Our CEO, Carol Teal, is just about the best nonprofit CEO I've ever had the pleasure of working with.