How to Stop Meddling Board Members

/
Last week I heard two people suggest that many Executive Directors…

Manifesto for a Fundraising Board

/
Is your board ready to assume real leadership for your organization's…

How to Unleash Your Board Members' Energy for Fundraising

/
I had the pleasure of talking to the very smart and wonderful…

4 Questions To Rev Up Your Board's Energy and Enthusiasm

/
Do you want to get the most out of your warm-hearted, wonderful…

5 Fundraising Mistakes We Make With Our Boards

/
Do your nonprofit board members avoid fundraising? If your…

Why Your Board Needs Term Limits

/
Is your board reluctant to enforce term limits? If so, the…

14 Easy Ways Board Members Can Raise Money

/
Board members can be enthusiastic fundraisers if you make it…

Checklist for a Top-Level Board Governance Committee

/
Who is looking out for the care and feeding of your board?…

26 Practices of High Performing Boards

/
So many nonprofit boards are stuck in one way or another. Whether…

How to Enlist Your Dream Team Board

/
Wouldn't you love to enlist the right team of people who can…

What To Do If A Board Member Challenges You In Public

/
Has it ever happened to you? Has a board member openly challenged…

3 Tips for Managing "Up:" How to Get Your Board To Do What You Need Them To Do

/
Managing your board is one of the greatest challenges for every…

What You Can Count on From Your Board - And What You Can't

/
Whenever I bring up the subject of boards, so many fundraisers…

The Right Way to Follow Up Your Social Events and Tours

/
I'm teaching a webinar tomorrow on NO ASK Fundraising Strategies…

6 NO ASK Fundraising Strategies for Board Members

/
NO ASK fundraising strategies? What can I possibly mean? If …

How Your Board Members Can Help Increase Donations by 39%

/

Here's a killer strategy for increasing your gifts by up to 39%.

And what is the magic ingredient? It's your board members, who else?

Can you possibly employ ONE FUNDRAISING STRATEGY and have it return up to a 39% increase in gifts?

Yes, it may sound impossible - but it's true.

Here's your chance to put your board members to work where they won't have to ask - all they have to do is thank.

This is one of my NO ASK fundraising strategies for board members. It's a perfect place to put your board members who are nervous about soliciting to work.

I'll be talking about this and several other NO ASK fundraising strategies for board members in my next webinar on Thursday May 13 "NO ASK Fundraising Strategies for Board Members."

Be sure to join me when I'll discuss lots of ways board members can support fundraising without ASKING. And bring your board members - it's tailor-made for them! You can find out more and register here.

Here's one of my favorite ways for board members to directly impact the bottom line: without soliciting:


THANK YOU CALLS TO DONORS

Try this test, and track your results. You'll be amazed:

The next time you send out an appeal, employ your standard thank you processes - letters, personal notes, etc.

But select out a random group of donors for a special thank you treatment:

  • Organize your board members to make thank you phone calls to these donors within 24 hours of the gift being received. It's really important that they make the call within 24 hours of when your organization receives the gift.
  • Have your board members talk to a real person if at all possible.
  • After several tries, they can just leave a message that simply thanks the donor.
  • The phone calls are NOT about asking for another gift. They are for stewardship only.

If your board members are adventurous, they can ask the donor why they chose to make this gift. They can pull out the donor's story - and the donor will be even more pleased and honored.

THEN, a few months later, send another solicitation out to all your donors - both the ones who received the extra thank you phone call and those who just received your regular thank yous.

And when repeat gifts come in, compare the results of both groups.

You'll find, when all other things are equal, that the donors who received a prompt, personal thank you from a board member within 24 hours of the gift being received will give up to 37% more than the other group.